conftrace_

ad retrieval

2 papers

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Co-occurring keywords · papers mentioning both

ad targeting (1) similar ad retrieval (1) user targeting (1) clickthrough data (1) training data augmentation (1) real-time retrieval (1) commercial intention (1) advertisement retrieval (1) large language model (1) real-time system (1)

Papers

Real-time Ad Retrieval via LLM-generative Commercial Intention for Sponsored Search Advertising EMNLP 2025 Don’t Miss the Potential Customers! Retrieving Similar Ads to Improve User Targeting EMNLP 2021