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advertising system

2 papers

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Co-occurring keywords · papers mentioning both

real-time bidding (1) maximization bia (1) click-through rate estimation (1) parallel ranking (1) creative ranking (1) personalized creative modeling (1) real-time advertising (1) click-through rate prediction (1) personalized recommendation (1) click-through rate (1)

Papers

Parallel Ranking of Ads and Creatives in Real-Time Advertising Systems AAAI 2024 Calibration Matters: Tackling Maximization Bias in Large-scale Advertising Recommendation Systems ICLR 2023