conftrace_

real-time bidding

4 papers

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Also known as

RTB

Co-occurring keywords · papers mentioning both

knapsack constraint (2) brand advertising (1) conservative q-learning (1) advertising system (1) click-through rate estimation (1) parallel ranking (1) creative ranking (1) personalized creative modeling (1) real-time advertising (1) click-through rate prediction (1)

Papers

Parallel Ranking of Ads and Creatives in Real-Time Advertising Systems AAAI 2024 Sustainable Online Reinforcement Learning for Auto-bidding NeurIPS 2022 Optimal Bidding Strategy for Brand Advertising IJCAI 2018 Real-Time Bidding with Side Information NeurIPS 2017